Head of PPC and Web Analytics
Saxo Bank, Denmark
Online marketing professional with 8+ years experience in online businesses, graduated as Master's in Economics and Multimedia Designer. I have a passion for Internet Marketing and optimization. As entrepreneur I create online services that works for users. I specialize in:
- Online Marketing (Paid Search, Organic, Social Media, Banners)
- Search Engine Optimization (on site Optimization, Link Building, PR
- and reporting). I believe that SEO should be transparent and
- measureable and should improve SERP's rankings.
- Web Analytics (SiteCatalyst, Google Analytics, Yandex Metrics).
- Online tracking is the beginning of the battle and it should report
- ROI/Revenue on a keyword level for PPC and SEO, on placement level for
- PPC optimization and maximization (Google Adwords, SearchCenter,
- Yahoo Search Marketing, Microsoft Advertising, Yandex Direct, Begun
- and Facebook ads).
- Landing Page Optimization, Conversion rate improvement and A/B testing.
- Web Usability: webiste should be simple to use!
- E-mail Marketing: the highest converting channel ever (if you know
- how to use it properly).
- Display Marketing (Doubleclick for Advertisers).
- Social Media (Facebook, Twitter, Youtube)
- E-commerce (shopify, oscommerce, magento)
- ROI (Return on Investments)
T: + 421 257 272 160
or send an email